Portfolio | Bevi Bags | Identity Guide, Brand Management Tools and Promotional Materials


	Featured Work Jones Dairy Farm Frontier Soup Bevi Bags Motorola Sommers Organic Lazy Days Tea Co. Sloan Valve Blooming Prairie Private Label Packaging The Parksite Group Vita Spelt Granola

Bevi Bags

Bevi Bags are self-fill, disposable beverage bags. With nothing like them on the market, it was crucial their introduction be framed just right. Veteran package-design experts Baer Design were tapped to position the new product. Immediately keying in on the three most important factors: trust, innovation/excitement and user-friendliness, BDG developed creative accordingly. Bright and familiar colors, dynamic graphics and simple copy: Drink what you want, where you want! and the tagline Pour, zip & sip! launched this product with a spot-on look and feel. The result: Bevi Bags were a smash hit, receiving enthusiastic press and even television coverage – not to mention largely exceeding initial sales projections.

Blooming Prairie's branded materials after repositioning

Contact Us \| Home \| Expertise \| Our Work \| About Baer Design Group \| News \| Press Releases \| Client Log In \| Site Map
©2009 Baer Design Group